The all-new 'Brush for Health' tagline will raise awareness of the systemic links between oral health and overall body health - focusing on the relationship between gum disease and serious general health conditions like heart disease, heart attacks, strokes, diabetes and low birth weight babies.

By working together, the British Dental Health Foundation, its global arm the International Dental Health Foundation, and Oral Health America hope to educate, inform and influence an even larger global audience on the importance of good oral care for a healthy mouth and body.